Fractional Executive Marketing
Want to do marketing differently?
Hire a fractional CMO to help you achieve 10x marketing ROI with executable strategy and a relentless focus on customer acquisition and retention.
The 3 benefits of fractional executive marketing
A fractional executive marketer is a part-time chief marketing officer or outsourced CMO who adds seasoned expertise and experience at a fraction of the cost of a full-time employee. Think of it as on-demand executive staffing to meet the ebb and flow demands of your business.
Not all Fractional CMOs are created alike
Our secret sauce centers around customers.
Get customers. Keep customers.
We solve it as a marketing math problem aligning outcomes with budget and revenue, entirely focused on the customer journey.
How does a Fractional CMO work?
You may have heard the term “Fractional CMO” recently, but what does it mean exactly? Perhaps you feel silly asking for an explanation. After all, it’s embarrassing to admit you don’t know, especially if you’re the CEO.
A fractional chief marketing officer is an outsourced marketing executive who is responsible for your marketing department.
They lead companies on their strategies and tactics to deliver ROI. A “CMO for rent,” is more cost-effective than even the cheapest full-time employee.
4 reasons businesses need a fractional CMO
Choosing the right fractional CMO for your business
What businesses gain hiring a fractional CMO
- Deeply experienced leader
An extra hand to coach and mentor your staff
I just hired a fCMO. Now what?!
Fractional executives should act as a W2 employee
keeping your company’s best interests at heart
with complete candor and neutrality