by Jessica Kelley | Jan 4, 2021 | Sales Partnerships
Solve sales and marketing friction In a survey from last year, 49% of sales and marketing professionals agree that communication is critical to success. Yet, there still is considerable friction between these two groups. Why haven’t we 86’d sales and...
by Jessica Kelley | Jan 3, 2021 | Sales Partnerships
Marketing and sales conflicts Listen to podcast Why are sales and marketing like cats and dogs?! In this podcast, we explore the inherent troubles that cause it and how to fix it. The missing link between sales and marketing. Sales: “What does marketing do? I have...
by Jessica Kelley | Jan 1, 2021 | Sales Partnerships
Why can’t mktg and sales just get along?! Hey sales folks, does this sound familiar? “What does marketing do? I have no clue.” “I loathe my marketing team.” “They never listen to sales.” “They give me $#*% stuff.” Ouch!...
